Tuesday 30 August 2011

The demographics of American Tablet & eReader users



Click to enlarge

Source:  Data from Nielsen, reported in their blog, 25th August 2011

4 comments:

ghostinthemachine said...

is there a breakdown of manufacturer? I'd like to see an Apple break out

Dan said...

Hi,
Unfortunately not, but generally consensus seems to be that the iPad 2 is outselling everything else.

MsAly said...

Do you have the information broken in to male and female?

Dan said...

Check the data on the Nielsen Wire post -
http://blog.nielsen.com/nielsenwire/online_mobile/changing-demographics-of-tablet-and-ereader-owners-in-the-us/
They have % female users